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This is Green Conception

A leading, green-minded construction company that helps property owners complete their projects on time and within budget with an emphasis on solar and roofing. Our team and reviews show our commitment to high-value installations, fair pricing, and excellent customer service. We provide the highest quality service and sales experience for our customers. Our values include Ethics and Integrity for accountability, honesty, and openness in every aspect of our business. We provide a world-class customer experience through a reliable sales process and a speedy, high-quality installation, as your project is not a transaction for's an ongoing service.


Nick Keshishyan

Nick is the CEO and founder of Green Conception, Inc. He brings a simple philosophy to business planning and management: high-value service with transparent pricing. Nick has 15+ years of experience in the industry. His expertise is fueled by his passion for solar installation and construction. Nick thrives on the challenges that every project brings and strives to have installations deliver more than what the customer expects.

Meet Our Team


Combined Years of Team Experience


Completed Projects


Happy Customers


Years of Business

About Green Conception

Roofing + Solar Energy

Welcome to Green Conception - A leading residential roofing and solar installation company. We are committed to providing top-notch roofing and solar solutions to homeowners looking for reliable and sustainable energy solutions. Our expert team of professionals takes pride in delivering quality workmanship, superior products, and exceptional customer service.


Greg Harman

Greg has over 30 years of experience running and creating a cohesive bridge between technology, operations, customer service, and product management teams, primarily in the financial technology industry. He brings this skillset to Green Conception, helping to create a solid foundation for future growth while maintaining excellent quality and customer service.

Director of Operations

Jose Villalvazo

Jose has over 20 years of experience in the solar and battery storage industry. A graduate in engineering from California State University Northridge, he makes sure every project is designed, permitted, installed and monitored correctly. Jose excels at troubleshooting as well as finding creative solutions to installation challenges.

Business Development Sales Manager

Valerie Cozzens

Val is a highly accomplished and passionate Business Development Sales Manager with over 10 years of experience in driving revenue growth, building long-term client relationships, and implementing effective sales strategies. Her exceptional leadership skills, track record of exceeding targets, and commitment to customer satisfaction have made her a driving force at Green Conception Inc. Val's expertise in the renewable energy sector, coupled with her ability to streamline operations and optimize the sales funnel, has contributed to the overall growth and success of the company. With her dedication to promoting the benefits of solar energy, Val continues to make a significant impact in driving the adoption of renewable energy solutions and fostering a sustainable future.

HR Manager

Lilit Mkhitaryan

Lilit brings a wealth of experience and passion to her role as HR Manager at Green Conception. With a strong background in human resources, she's mastered building vibrant workplace cultures and fostering professional growth. Lilit believes that people are the heart of every organization, and she is committed to ensuring that the team at Green Conception feels appreciated, valued, and empowered to reach their full potential. Beyond her professional life, Lilit enjoys traveling and cherishing moments with friends and family, reflecting her belief in a balanced, holistic approach to life.

Marketing Director

Movses Manukyan

With a decade of expertise in the marketing realm, Movses Manukyan holds the distinguished role of Marketing Director at Green Conception. Seamlessly blending traditional marketing techniques with innovative digital trends, Movses has been a pivotal force behind Green Conception's expanding market footprint. Recognized for his strategic insight in crafting high-impact campaigns and fortifying brand prominence in dynamic environments, Movses ardently champions data-driven methodologies, ensuring that Green Conception's narrative consistently resonates with its audience.

Director of Sales

Artin Mansouri

Artin, our Director of Sales at Green Conception Inc, brings over 15 years of experience in sales and management to his role. With a strong focus on customer satisfaction and education, he leverages his extensive industry knowledge to make informed decisions that empower the team and exceed expectations. Artin's strategic vision and expertise have been instrumental in driving the company's growth and success, while his commitment to continuous learning fosters a high-performing team that consistently surpasses sales targets. With a deep passion for sustainability, Artin plays a crucial role in Green Conception Inc's mission to create a greener and more sustainable future in the solar industry.

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